What if you could actually be in control of your credit line and loan approvals?
Learn the insider secrets that put more profits in your pocket and change your life. The book is free — you just cover the shipping.
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You did everything right… and still got a "No."
You pay your bills. You work hard. But approvals keep slipping through hidden traps in your personal credit that you were never taught to see.
Denied with good credit
A strong score and real income — and the lender still says no, with no explanation you can act on.
Capped and stuck
Low limits, high rates, and no clear way to get the next “yes” — no matter how hard you work at it.
Drowning in bad advice
Credit myths, utilization “rules” and quick-fix promises that quietly hurt your future approvals.
Lenders changed the rules.
Most borrowers never got the memo.
This book is the memo.
Lenders have moved from manual underwriting to automatic approval systems. That shifts the focus from documented proof to borrower behavior — and it puts the power of approval back in the borrower's hands, if you know what the system is looking for.
What you'll learn in The New F* Word
The insider secrets Merrill has used for 35+ years to help borrowers optimize their personal credit and get approved.
Learn the insider secrets to being a Strategic Borrower
Automatic approval systems don't read your story. They read how you look as a borrower. Learn what that means for your next application.
Be in control of your financing and funding approvals
When approvals run on behavior, the borrower who knows the rules has the advantage. Learn to be that borrower.
Stop stepping on lender landmines that hurt funding approvals
Lender landmines hurt approvals before you ever know they were there. Learn where they are so you stop stepping on them.
Written by the expert behind $300M+ in approvals.
Merrill reverse-engineered how lenders really judge your personal credit — and put the insider secrets in this book.
In funding approvals for clients and community
Years reverse-engineering the funding system
The book is free — you just cover shipping
Merrill Chandler
America's Leading Funding Expert · Best-Selling Author of "The New F* Word" · Pioneer in Fundability Optimization™ and founder of The Fundability Movement. He's spent 35+ years turning his discovery of the real approval process into a repeatable system that's unlocked $300M+ in funding.
I'll pay for the book. You cover the shipping.
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The New F* Word
Hurry! Every moment without these insider secrets is costing you money and profit opportunities.
Join me on my mission to level-up the lives of 1,000,000 borrowers with my free book.
Need help, or want copies in bulk? Email support@getfundable.com.
